Inconvenient truth: you get out what you put in and data is no exception to this rule. Enterprise, unified data is the ‘elephant in the room’ in many organisations. As more organisations start to see the value of truly understanding their customers and business operations in greater detail, there are still many companies that are...
Access to critical, value-adding data can be the difference between a successful business decision, and an expensive mistake. However, with data spread across multiple systems, used by siloed teams across departments in isolation, data management becomes difficult, ineffective and inefficient. Without the full 360-degree picture of your whole organisation, your business may be at a...
Master Data Management (MDM) has been an IT industry buzzword for the last ten years. Outside of the world of CIOs and IT managers, it has been associated with the worst trends in business management: 3-letter acronyms that don’t mean much to anyone not in the loop. This can make the initial task of generating...
2017 was a bad year for data security. High-profile breaches such as Yahoo, Equifax and AA were in the news throughout 2017 and are becoming greater, not just in frequency but in scale as well. The Yahoo hack was calculated to have affected 3 billion user accounts, and the Equifax breach affected around 143 million...
In part one of this series, We explored the regulation benefits of deploying a Master Data Management (MDM) solution. In part two, we will examine the benefits of MDM on an organisation’s data processes and analytical capabilities. Just as MDM can get an organisation’s data processes up to the new standards of the General Data Protection Regulation...
Master Data Management (MDM) can solve many of the challenges faced by enterprises of all sizes. A true MDM solution delivers a unified view of an organisation’s data. By improving visibility into an organisation’s data, source information and customer records, an MDM solution keeps data highly accurate, relevant and useful. A challenge that all businesses,...
Retail is in an epochal moment, there are disruptors everywhere and our dream of harmonising the consumer experience between the personal (without people) experience online with the impersonal store visit (people everywhere!) IS coming into focus. But between Brexit’s uncertainty, rapidly rising operating costs driven by NLW (that’s the national living wage to you) and...
The words ‘big’ and ‘data’ can often be a scary concept for marketers, which is quite surprising if we consider the amount of analysis that takes place within marketing departments. Maybe it is because ‘Big data’ seems bigger than it actually is like much industry jargon we often hear used. In actual fact the ‘big...
Data is one of the most important and strategic assets of your business. However many businesses are guilty of not giving their data the attention it needs. According to ICAEW, customer data deteriorates so rapidly that if you fail to maintain it, much of it could be useless within three years! In the new digital age...
Big data is being used more and more to describe the growth and availability of data. It is being used to drive ionnovation within businesses, however people are concerned about privacy. Using big data can provide valuable insight into consumers, what they buy and how they buy. This provides retailers with more knowledge of what...
