Transforming the Future of Airline Retail: Data Clarity Partners with Smart Payment Technologies
18th June 2025
Together, Smart Payment Technologies and Data Clarity are setting a new standard for airlines – where every transaction delivers more than just revenue: it delivers intelligence, resilience, and a superior customer experience.
Data Clarity is proud to announce a strategic partnership with Smart Payment Technologies (SPT) – a collaboration that brings together two technology leaders to deliver a cutting-edge solution, combining secure, rapid payment processing with advanced business intelligence. Together, these industry-leading platforms are empowering airlines to reimagine the passenger experience across every stage of the journey.
At the core of this alliance is the integration of Data Clarity’s award-winning retail and analytics platforms with SPT’s G8 payment gateway – a robust, globally supported system built to meet the complex demands of the aviation industry. Together, they offer a streamlined, scalable, and intelligent retail experience for both in-flight and ground-based operations.
Key Benefits of this Partnership Include:
- Seamless and secure transactions
- Enterprise-grade tokenization for enhanced data protection
- Real-time business intelligence and actionable insights
- Global scalability with robust offline functionality
Travellers enjoy secure, hassle-free transactions while merchants benefit from continuous sales capabilities, even in environments with limited connectivity. Built with resilience and adaptability, this integrated solution is engineered for high-performance in dynamic and demanding conditions.
Will Stone, Chief Technology and Innovation Officer at Smart Payment Technologies, commented:
“We’re thrilled to collaborate with the team at Data Clarity. Combining our G8 payment platform with their advanced retail systems offers a future-ready solution that drives sustained innovation for aviation clients around the world.”
Paul Bilham, Chief Revenue Officer at Data Clarity, added:
“This partnership combines the power of data-driven intelligence with advanced payment technology, enabling forward-thinking airlines to enhance passenger engagement, streamline operations, and lead industry change.”
The partnership reflects a shared vision: delivering customer-centric, scalable technology that evolves with the needs of the aviation sector.
About Smart Payment Technologies
Smart Payment Technologies is dedicated to delivering secure, innovative payment solutions that meet the highest industry standards. By harnessing the latest advancements in payment technology, SPT enables businesses to adapt, scale, and thrive in an ever-changing digital landscape. Its unified commerce platform ensures every transaction is seamless and reliable—across any channel, device, or location.
About Data Clarity
Data Clarity is a global leader in software and data services, empowering businesses to focus on their strategic goals through award-winning, cloud-based systems. Committed to delivering meaningful insights, Data Clarity provides the tools needed to make data-driven decisions that fuel growth and innovation. Its intelligent platforms not only keep businesses competitive but position them at the forefront of digital transformation.
Data Clarity go beyond delivering products; they deliver a promise, ensuring that your business stays agile, informed and ahead of the curve in an ever-evolving market landscape.
