3 Reasons Why You Should Think Mobile

3 Reasons Why You Should Think Mobile

With over 3.17 billion worldwide internet users and growing (statista) more users than ever are buying goods and conducting business online. Whether you are a retailer or a consultant, it is imperative you have not only a website, but a mobile friendly one! Here are three reasons why your business should go mobile: 1. Increase your accessibility The aim of a website is to provide your business with an online presence. A place where people can search for your business opening hours, contact information and products and services. Imagine your business has a store on the high street. One day your building...

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Big Data Defined

Big Data Defined

Big data is being used more and more to describe the growth and availability of data. It is being used to drive ionnovation within businesses, however people are concerned about privacy. Using big data can provide valuable insight into consumers, what they buy and how they buy. This provides retailers with more knowledge of what products they should be stocking, minimising waste and optimizing their business processes along the way. We found this great infographic illistrating big data in more detail:  Source: VisuallyFind out more about our Data Services. Written by Chloé FarmerHi I’m Chloé and I am the Marketing and Customer...

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Intro to SEO

Intro to SEO

The term search engine optimization can cause confusion and angst. You know it is important, however you don’t necessarily know the ins and outs, which leaves you feeling wary to say the least. What is SEO? According to leading SEO website Search Engine Land; ‘SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.’ You will have heard of Google, Bing and Yahoo. These are amongst the most popular in the world and are used by billions. They all have their own algorithm which returns your...

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Understanding Cloud & SaaS

Understanding Cloud & SaaS

If you don’t already know what cloud technology is then don’t worry, you’re not on your own. Cloud computing allows you to access and store data & programs over the internet instead of using your computer’s hard drive.  All you need is an internet connection and cloud computing can be done from anywhere in the world. What is Software- as-a-Service (SaaS)? Software-as-a-Service is cloud based software that is accessible over the internet. This works by the user subscribing in order to get access and usually paying a monthly or annual fee. You may already be using SaaS and not even...

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